Moloco Becomes First Technology Provider to Achieve IAB Europe Retail Media Certification, Marking Major Expansion of the Programme
Lauren Wakefield
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07/10/2026
Milestone announced at IAB Europe’s annual Retail Media Impact Summit as certification expands beyond retailers to support greater confidence and […]
Read More »IAB Europe Opens Public Comment on New Responsible Digital Advertising Guidance
Lauren Wakefield
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01/10/2026
IAB Europe’s Sustainability Standards Committee has today opened the first volume of Within Reach: Practical Guidance for Responsible Digital Advertising […]
Read More »IAB Europe Launches Connected TV (CTV) Measurement Framework and Transparency Principles
Lauren Wakefield
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01/10/2026
Framework sets out a common measurement structure and five transparency principles to support more consistent CTV reporting across Europe 1st […]
Read More »Agentic Ad Buying Gains Ground: IAB Europe Report Finds Over Half of Industry Expect Operational Scale Within a Year
Lauren Wakefield
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24/09/2026
IAB Europe’s 2026 Impact of AI on Digital Advertising Report Reveals Rising Investment, Growing Agentic Expectations and Demand for Practical […]
Read More »IAB Europe Appoints Sonia Carreno as next Chief Executive Officer
Brussels, 22nd September, 2026, IAB Europe, the leading European-level trade association for the digital marketing and advertising ecosystem, today announced […]
Read More »IAB Europe Advances In-Store and Travel Media Measurement with New Proposals Open for Public Comment
Lauren Wakefield
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17/09/2026
17th September, Brussels, Belgium - IAB Europe, the European-level association for the digital marketing and advertising ecosystem, has today opened […]
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