European Online Advertising reaches a landmark €30.7bn after five consecutive years of double digit growth
The winners were announced last night at the gala dinner held as part of IAB Europe’s Interact conference in Berlin (www.interactcongress.eu).
The aim of this survey is to illustrate the current adoption of and attitudes towards programmatic advertising of both the buy and sell side of the digital advertising industry
How EDAA’s self-regulatory programme benefits your business
2014 saw strong delivery of the pan-European Self-Regulatory Programme aimed at providing citizens with greater transparency and control over Online Behavioural Advertising (OBA), according to the European Interactive Digital Advertising Alliance’s (EDA…