IAB Europe Policy Panel @DMEXCO – Big Data advertising – EU in a clash between regulations and innovations – September 14th, 14.30, Debate Hall
IAB Europe Programmatic Panel @DMEXCO – Programmatic advertising in Europe: Spend, strategies and models for the future – September 14th, 13.00, Room 2

What is IAB Europe?

IAB Europe is the voice of digital business and the leading European-level industry association for the interactive advertising ecosystem. Our mission is to promote the development of this highly innovative sector.
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What is Digital Advertising?

Digital advertising includes promotional advertisements and messages delivered through email, social media websites, online advertising on search engines, banner ads on mobile or Web sites and affiliates programs.
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People now engage with content online through numerous devices! Read the study @GfK that puts people back into data https://t.co/Y2T5B4uShH

Our Members

Our members are at the forefront of decision making about the interactive industry. The IAB Corporate Membership gives our members the opportunity to be involved in our activities, influence the direction of the organisation, as well as to express their views on the major issues of the day and gain additional consultation rights on setting standards. Together with its members – companies and national trade associations – IAB Europe represents over 5,500 organisations.



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