The voice of digital business
About IAB Europe

IAB Europe is the voice of digital business. Its mission is to protect, prove, promote and professionalise Europe's online advertising, media, research and analytics industries. Together with its members – companies and national trade associations – IAB Europe represents over 5,500 organisations

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+32 (0) 2 526 55 68

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IAB Europe publishes Measurement Blueprint & initiates Measurement Organisations Forum

IAB Europe publishes a Blueprint on Online Audience Measurement and Ad Effectiveness Metrics and KPIs and initiates Forum for Me

April 23, 2015 News  Share
IAB Europe Blueprint on Online Audience Measurement and Ad Effective...

This blueprint outlines IAB Europe's goals and recommended actions for online audience measurement and ad effectiveness metrics

Digital Innovation Showcase Europe, getting legislation right for Eu...

DISE provides a platform for EU policy makers to meet real-life European digital entrepreneurs and better understand what they need to continue to blossom in Europe.

January 22, 2015 Digital Innovation Share
New members AdTruth PubMatic
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