Policy

GDPR Implementation

One of IAB Europe’s missions is to help member companies and the digital advertising industry interpret and comply with EU rules on data protection and privacy, notably the General Data Protection Regulation (GDPR) – a new EU data protection regulation (EU 2016/679) that comes into effect on 25th May 2018.

IAB Europe’s GDPR Implementation Group (GIG) is an assembled group of parties from both the supply and demand side of the online advertising ecosystem brought together to work collectively on guidance and solutions to GDPR. This group of leading legal and technical experts from across the online advertising industry are working collectively to share best practices, agree on common interpretations and positioning on key issues, and socialise with external stakeholders, including European and national regulators.

On 24th April 2018 IAB Europe and a cross-section of the publishing and advertising industry, launched the GDPR Transparency & Consent Framework (Framework) to help publishers, advertisers and technology companies comply with key elements of the GDPR. The Framework will give the publishing and advertising industries a common language with which to communicate consumer consent for the delivery of relevant online advertising and content.

To learn more about IAB Europe’s Transparency & Consent Framework, visit http://advertisingconsent.eu/

For more information please contact
Matthias Matthiesen
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency and Consent Framework. As is...
29 October 2018
Blog Series: What you always wanted to know about the Transparency & Consent Framework (TC...
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3 October 2018
Minor Update to the Policies of the IAB Europe Transparency & Consent Framework relating t...
The IAB Europe Transparency & Consent Framework is an open-source, not-for-profit industry standard that helps all parties in the digi...
1 October 2018
IAB Europe Webinar Recording: The IAB Europe Transparency & Consent Framework – A co...
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19 September 2018
IAB Europe GIG: Working Paper on Controller – Processor Criteria
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19 September 2018
IAB Europe GIG: Working Paper on Data Subject Requests
The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, technology vendors, agencies and a...
4 September 2018
The IAB Europe Transparency & Consent Framework: CMP Factsheet
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21 August 2018
The IAB Europe Transparency & Consent Framework: Vendors Factsheet
The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, technology vendors, agencies and a...
21 August 2018
The IAB Europe Transparency & Consent Framework: Publishers Factsheet
Following up on the plenary session on IAB Europe’s Transparency & Consent Framework this training session presented by Matthias Matth...
4 June 2018
Transparency & Consent Framework – Implementation training
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21 May 2018
GDPR impact on Programmatic Trading blog series: Approaches to preparing for GDPR and th...
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2 May 2018
IAB Tech Lab & IAB Europe release pubvendors.json and mobile in-app specifications to supp...
Brussels & New York City, April 25, 2018 — IAB Europe and IAB Technology Laboratory today released the market-ready technical specific...
25 April 2018
IAB Europe and IAB Tech Lab release cross-industry Transparency & Consent Framework for ad...
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