Policy

This working paper on controller and processor definitions has been prepared by the members of the IAB Europe GDPR Implementation Group unde...
19 September 2018
IAB Europe GIG: Working Paper on Controller – Processor Criteria
Traditionally, the digital marketing industry collects and uses Pseudonymous Data for its services. Often, these technology companies also d...
19 September 2018
IAB Europe GIG: Working Paper on Data Subject Requests
The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, technology vendors, agencies and a...
4 September 2018
The IAB Europe Transparency & Consent Framework: CMP Factsheet
The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, technology vendors, agencies and a...
21 August 2018
The IAB Europe Transparency & Consent Framework: Vendors Factsheet
The IAB Europe Transparency and Consent Framework is the global cross-industry effort to help publishers, technology vendors, agencies and a...
21 August 2018
The IAB Europe Transparency & Consent Framework: Publishers Factsheet
On 25 June, IAB Europe became a signatory to the Memorandum of Understanding on Online Advertising and IP Infringement (“the MoU” or “...
27 June 2018
The ‘Ad Misplacement’ MoU represents an important step for the industry, but the work begin...
Since the announcement of the European Commission’s ePrivacy Regulation proposal, IAB Europe has been working together with other associat...
22 June 2018
Our video investigation of ePrivacy realities across Europe
Following up on the plenary session on IAB Europe’s Transparency & Consent Framework this training session presented by Matthias Matth...
4 June 2018
Transparency & Consent Framework – Implementation training
GDPR does not prevent take-it-or-leave-it choices for data-driven advertising-funded services.  The GDPR quite meaningfully changes the rul...
4 June 2018
Publishers are still in control of their product and business models
A recurring theme in the feedback we are getting from the market on the Transparency & Consent Framework (TCF or “the Framework”) is...
30 May 2018
The Idea That The Transparency & Consent Framework Increases Publisher Liability Is A Red ...
Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display ad revenue is now traded progra...
21 May 2018
GDPR impact on Programmatic Trading blog series: Approaches to preparing for GDPR and th...
Available for 30-Day Public Comment, New Specs Will Enable Seamless Communication Among Publishers, Buyers, and Vendors on Approved Interact...
2 May 2018
IAB Tech Lab & IAB Europe release pubvendors.json and mobile in-app specifications to supp...
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