Interactive Advertising Bureau

Blog

Straight from the Summit Floor: The Retail Media Roundtable Series is Here

Lauren Wakefield
|
30/10/2026
When Europe’s Retail & Commerce Media community gathered in Amsterdam for our Retail Media Impact Summit, we took the opportunity […]

[Guest Member Blog Post] You’ve Got The Screens. Now Think Audiences: How Audience Data Changes In-Store Retail Media with Advertima

Lauren Wakefield
|
30/10/2026
In this week’s guest member blog, James Allison ,Senior Director Global Market Development & Growth from Advertima explores how audience-based […]

A Conversation with Booking.com: Travel Media as an Essential Part of Commerce Media

Lauren Wakefield
|
28/10/2026
At this year's Retail Media Impact Summit in Amsterdam, IAB Europe's Retail Media Consultant, Yara Daher, hosted a fireside chat […]

Endemic, Near-Endemic and Non-Endemic: A Conversation with MediaMarkt

Lauren Wakefield
|
26/10/2026
At this year's Retail Media Impact Summit in Amsterdam, IAB Europe's Retail Media Consultant, Yara Daher, hosted a session with […]

Join the IAB Europe Team! Events Manager

Lauren Wakefield
|
23/10/2026
Bring People Together and Turn Ambitious Event Plans into Great Experiences. Location: Brussels, Belgium (hyrid) or United Kingdon (home-based)Reports to: […]

Join the IAB Europe Team! Membership Manager

Lauren Wakefield
|
23/10/2026
Build Trusted Member Relationships and Turn Engagement into Insight Location: Brussels, Belgium (hyrid) or United Kingdon (home-based)Reports to: Senior Director, […]

The Great Debate: CTV 2026 - Agenda Revealed and First Speakers Announced!

Lauren Wakefield
|
15/10/2026
Measurement, broadcaster perspectives and the future of CTV planning are up for debate! Explore the agenda and join us in […]

[Guest Member Blog Post] Rethinking Risk in News: Driving Performance Without Compromising Suitability with IAS

Lauren Wakefield
|
12/10/2026
In this blog post, Nick Welch, Senior Director, Programmatic and Sell-side Development, EMEA, Integral Ad Science explores s why advertisers […]

That's a Wrap! Retail Media Impact Summit 2026 Brings Over 200 Industry Leaders Together in Amsterdam

Lauren Wakefield
|
09/10/2026
What a day! On 7th October, over 200 senior leaders from across Europe's Retail and Commerce Media ecosystem came together […]
1 2 3 … 92
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram