Best Practices

Read how Evans Cycles harnessed Turn’s data insights & programmatic technology to hone in on new audiences, improve ad performance and...
25 February 2016
Turn and Evans Cycles: Uncovering Audience Insights to Enhance Buyer Personas and Drive Sales
16 February 2016
MediaMath and eBay
OpenX and Condé Nast Case Study from IAB_Europe
16 February 2016
OpenX and Condé Nast
Rocket Fuel was tasked with generating flight bookings, alongside achieving a positive ROI and hitting an aggressive blended CPA goal. SAS ...
16 February 2016
Rocket Fuel achieves a 76% improved CPA for Scandinavian Airlines
16 February 2016
Google and Boston Consulting Group: Efficiency and Effectiveness in Digital Advertising 
16 February 2016
Google and Boston Consulting Group: Digital Campaign Performance Increases 30-50% with Data-Dri...
16 February 2016
Adform and Pandora: programmatic rich media
16 February 2016
Adform and WWF: programmatic rich media
For over 14 years, Italian weather website iLMeteo has provided users with highly accurate forecasts, and today it attracts over 32 million ...
16 February 2016
Google: iLMeteo Forecasts Mobile Growth, Uses DoubleClick to Monetise Accordingly
Encompassing more than 15 apps for Android, iOS, Windows and Blackberry, Runtastic is a digital fitness community that launched five years a...
16 February 2016
With Google, Runtastic Kickstarts a Journey of International Expansion
As the UK’s number-one news brand, The Telegraph needed a solution that would enable the business to take every layer of its ad server and...
16 February 2016
Google: The Telegraph Embraces DoubleClick’s Programmatic Solutions to Increase Revenue b...
As the branch of eBay responsible for connecting brands to the platform’s audience of engaged consumers, eBay Advertising embraced program...
16 February 2016
Google: eBay Perspective on the Role of Advertising in Retail Environment
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