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Programmatic video surges by more than 150% Cologne, 13th September 2017 – At dmexco today, IAB Europe in collaboration with IHS Markit an...
13 September 2017
IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, l...
Brussels, 7th September 2017 – IAB Europe’s new Digital Measurement Priorities Report demonstrates that the priorities for driving b...
7 September 2017
IAB Europe Press Release: Cross-media measurement and quality metrics remain top of agenda, ne...
Brussels, 7 September 2017 – Obstructing the collection and use of data in digital advertising would have serious and unintended consequen...
7 September 2017
IAB Europe Press Release: The dire unintended consequences of restricting data-driven ads
Skin-based advertising company, Sublime Skinz, will reveal an enhanced mobile ad format at dmexco 2017 that delivers seamless video advertis...
7 September 2017
Member News: Sublime Skinz launches enhanced mobile video ad format to improve user experience
Brussels, 10th August 2017 – The European Viewability Steering Group (EVSG), a cross-industry body originally formed towards the end o...
10 August 2017
IAB Europe, EACA and WFA Press Release: New cross-industry initiative to improve viewability me...
Brussels, 31 July 2017, The IAB Tech Lab has released the New Standard Ad Portfolio which is a set of recommendations focusing on the realit...
31 July 2017
IAB Europe Press Release: IAB Europe network contributes to testing and feedback of New Standar...
MyMetrix Explore Gives Clients More Ways to Access, Analyze and Discover comScore Data RESTON, VA, July 28, 2017 – comScore today introdu...
28 July 2017
Press release: comScore Introduces New MyMetrix Explore Data Exploration and Visualization Tool
Paris, July 20th 2017, Sublime Skinz – the leading solution for high-Impact non-intrusive digital advertising – has announced the acqui...
20 July 2017
Press release: Sublime Skinz strengthens its technology and creative expertise with the acquisi...
Brussels, 13 July 2017 – When it comes to education, IAB Europe takes a two-pronged approach: support and content creation. The former...
13 July 2017
Press Release: Quantcast’s Real-time Advertising Academy receives IAB Europe Endorsement
Mobile display continues to dominate spend with a 54% share at €34 billion ($45 billion) Brussels, 7 July 2017 – IAB Europe, the IAB and...
7 July 2017
IAB Europe Press Release: Global Mobile Advertising revenues tops €63 billion ($83 billion) i...
Brussels, 29 June 2016 – IAB Europe, in collaboration with IHS Markit, has today published the eleventh AdEx Benchmark 2016 Report1 – th...
29 June 2017
IAB Europe Press release: Latest AdEx Benchmark Report Details Continued Shift to Mobile and Vi...
Brussels, 31 May 2017 – Ahead of the 11th edition of Interact, IAB Europe’s flagship conference in Amsterdam last week, IAB Eu...
31 May 2017
IAB Europe Press release: IAB Europe elects New Board of Directors for 2017-2019
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