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Brussels, 19 October 2017 — IAB Europe regrets today’s decision by the European Parliament’s Committee on Civil Liberties, Justic...
19 October 2017
IAB Europe Press Release: European Parliament Committee’s approach on ePrivacy would harm Eur...
Digital video advertising is experiencing strong growth; spend in digital video advertising grew by more than 20% and programmatic video by ...
14 October 2017
What is driving digital video advertising adoption – latest IAB Europe survey
After the 25th of May 2018, data protection authorities will have the power to fine companies up to €20,000,000 for breaching the new data...
12 October 2017
Webinar Video: What does GDPR compliance mean and how to get started?
DIGITAL AD REVENUES IN TURKEY INCREASED BY 14.6%, REACHING TO 1,063 BILLION* TL IN THE FIRST HALF OF 2017 According to IAB Turkey AdEx-TR 2...
11 October 2017
Press release: IAB Turkey releases 2017 half year digital ad revenue
Global adoption of marketing attribution has increased though majority of business still struggle to act on insights, according to survey by...
11 October 2017
Press release: New AdRoll Research Finds 81% of Organisations Use Marketing Attribution
On 10 October 2017, eight associations, among them IAB Europe, representing stakeholders of the European publishing, media, and advertising ...
10 October 2017
8 European associations ask MEPs to recognise the right of online services to decide their busi...
On Friday September 29th, the Industry Coalition for Data Protection of which IAB Europe is a member wrote an open letter to Members of the...
3 October 2017
Industry Coalition for Data Protection writes letter to MEPs on ePrivacy
Platform Now Available to Worldwide Advertisers, Publishers, Agencies and Ad Networks to Promote Trust and Transparency in Digital Advertisi...
14 September 2017
Press Release: comScore Opens Global Access to Free Viewability Measurement
Programmatic video surges by more than 150% Cologne, 13th September 2017 – At dmexco today, IAB Europe in collaboration with IHS Markit an...
13 September 2017
IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, l...
Brussels, 7th September 2017 – IAB Europe’s new Digital Measurement Priorities Report demonstrates that the priorities for driving b...
7 September 2017
IAB Europe Press Release: Cross-media measurement and quality metrics remain top of agenda, ne...
Brussels, 7 September 2017 – Obstructing the collection and use of data in digital advertising would have serious and unintended consequen...
7 September 2017
IAB Europe Press Release: The dire unintended consequences of restricting data-driven ads
Skin-based advertising company, Sublime Skinz, will reveal an enhanced mobile ad format at dmexco 2017 that delivers seamless video advertis...
7 September 2017
Member News: Sublime Skinz launches enhanced mobile video ad format to improve user experience
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