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November 27, 2020
IAB Europe Virtual Programmatic Day H2 2020 - The European Programmatic Advertising Landscape Wrap-Up

IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November and what an insightful day […]

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November 23, 2020
IAB Europe Releases a Buyer’s Guide to Digital Audio

Authored by Industry Leaders from Across Europe Provides Valuable Insights To The Digital Audio Advertising Landscape 23rd November, Brussels, Belgium:  […]

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November 12, 2020
IAB Europe Releases a Guide to Programmatic Out of Home Advertising 

AUTHORED BY INDUSTRY EXPERTS FROM ACROSS EUROPE TO SHARE BEST PRACTICES AND CAMPAIGN CONSIDERATIONS AIMS TO BRING AWARENESS TO THIS […]

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October 23, 2020
IAB Europe's Digital Audio Day: Event Wrap-up!

Tune into IAB Europe’s Digital Audio Day Wrap-up - Watch the full video recording here.  We completed our first ever […]

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July 2, 2020
5 Things We Learnt From The Great Digital Debate Webinar

5 Things We Learnt From The Great Digital Debate with Tom Kershaw (CTO, Magnite) and Daniel Knapp (Chief Economist, IAB […]

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June 3, 2020
IAB Europe AdEx Benchmark 2019 Study reveals European Digital Advertising Market Exceeds €64bn in 2019

EUROPEAN DIGITAL ADVERTISING MARKET EXCEEDS €64BN IN 2019 MARKET FORECASTS FOR 2020 SHOW THAT DIGITAL ADVERTISING COULD DECLINE BY -5.5% […]

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May 22, 2020
Shortlist of finalists announced for Europe’s leading Digital Advertising and Research Awards!

We are delighted to announce the shortlist of finalists for our prestigious MIXX Awards Europe and IAB Europe Research Awards. […]

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April 17, 2020
IAB Europe Digital Advertising Effectiveness Measurement Framework

For decades, marketers have used traditional channels such as print, radio, TV and outdoor to reach consumers. It’s an accepted […]

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April 2, 2020
Programmatic Advertising Code of Conduct - ensuring best practice and transparency in programmatic advertising

The Programmatic Code of Conduct (CoC) V2.0 is gaining traction across Europe. Originating in Germany and developed by the Bundesverband […]

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March 13, 2020
Driving transparency across the digital advertising supply chain

If the digital advertising industry is to increase investment from the buy-side and to continue to benefit consumers through personal, […]

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December 12, 2019
2020 Trends – IAB Europe Brand Advertising Committee

IAB Europe’s Brand Advertising Committee are already looking towards the future and predicting the challenges and opportunities for 2020. From […]

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August 14, 2019
Digital Services Act

In December 2020, The European Commission proposed a legislative initiative, the Digital Services Act (DSA), to strengthen the single market and […]

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IAB Europe
Rond-Point Robert
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