Interactive Advertising Bureau

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March 6, 2019
IAB Europe Virtual Programmatic Day H1 2019 – Thursday 9 May 2019

IAB Europe Virtual Programmatic Day Agenda H1 2019The Virtual Programmatic Day brings together industry experts and thought-leaders to explore the […]

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December 7, 2018
Member blog: Header Bidding Brings Transparency to Programmatic

The rise of header bidding lights up the media supply chain by James Brown, Managing Director EMEA, Rubicon Project Over half […]

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December 3, 2018
Guest blog: Programmatic Advertising for SMEs

According to the World Bank, small and medium enterprises (SMEs) account for about 90% of businesses and more than 50% […]

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December 3, 2018
Member blog: Who can make video buying simpler?

James Oyedele, Programmatic Solutions Lead, Adform The video marketplace remains a tricky environment to navigate. While supply is continually increasing[1], […]

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November 8, 2018
Member blog: Understanding the needs of brands when it comes to programmatic

by Lisa Kalyuzhny, Director Advertising Solutions, PubMatic IAB Europe recently published its Attitudes to Programmatic Advertising 2018 survey findings. This […]

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October 14, 2018
Programmatic Advertising 2018 - 29.11.2018 - Copenhagen

The one-day IAB Denmark Programmatic Advertising conference brings together buyers, sellers and tech platforms to network, learn about trends and […]

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May 14, 2018
Interact 2018: CEO Yohann Dupasquier of Programmatic platform Tradelab talks about his journey ahead of IAB Europe's conference

Held in Milan on 23-24 May, IAB Europe’s Annual 2-day conference Interact 2018 will feature contributions from all stakeholders with a […]

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November 27, 2017
IAB Europe Press Release: Buy and sell-side stakeholders increase recognition of programmatic business impacts beyond efficiencies

Brussels, 27 November 2017 – Better campaign reporting and control on the buy-side and improved inventory control on the sell-side […]

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October 10, 2017
IAB Denmark event: Programmatic Advertising & Marketing Automation 2017 - 28.11.2017 - Copenhagen

Featuring inspiring presentations, case studies, research, and more, IAB Denmarks “Programmatic Advertising and Marketing Automation 2017 – is designed for […]

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September 12, 2017
IAB Europe Press Release: Half of European display ad revenue is now traded programmatically, latest IAB Europe report shows

Programmatic video surges by more than 150% Cologne, 13th September 2017 – At dmexco today, IAB Europe in collaboration with […]

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August 7, 2017
IAB Europe White Paper: Programmatic Mobile

Mobile is driving consumption and usage and as such it is driving advertising spend, the 2016 IAB Europe AdEx Benchmark […]

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August 1, 2017
IAB Europe Programmatic Mobile White Paper

Mobile is driving consumption and usage and as such it is driving advertising spend, the 2016 IAB Europe AdEx Benchmark […]

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IAB Europe
Rond-Point Robert
Schuman 11
1040 Brussels
Belgium
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