IAB Europe News

IAB Europe Webinar: Blockchain Demystified – 17.00 CEST / 17 July

This webinar aims to build on the Blockchain Demystified white paper published in April and delve deeper – in an impartial way – into a technology that has the potential to revolutionise the digital advertising industry. Its promises, its shortcomings, and essentially its future will be dissected by a roster of experts in the field, from both Europe and the US. More importantly, the webinar will provide attendees with the opportunity to get answers to their most pressing questions related to blockchain in a live Q&A session.

Join us at 16.00 BST / 17.00 CEST on 17 July

Moderator and speaker



Anton Kopytov, Partner Technology Consulting, Mindshare Worldwide and Chair of the IAB Europe Research Committee




Hunter Gebron, Director of Strategic Initiatives, MetaX



Jason Manningham, General Manager, Blockgraph (part of FreeWheel)



Samuel Zwaan, EU Product Lead Programmatic Advertising, eBay



Tom Kershaw, Chief Technology Officer, Rubicon Project

For more information please contact
Alex Macarescu

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