IAB Europe News

IAB Europe Seminar at DMEXCO: Programmatic Advertising in Europe: latest trends, attitudes and growth drivers

IAB Europe will reveal the results of its much-anticipated European Programmatic Market Sizing research which will highlight the size, growth and status of the programmatic advertising market in Europe in a dedicated seminar at this year’s edition of DMEXCO.  Insights from the Attitudes to Programmatic Advertising survey, the industry benchmark on the development of programmatic in Europe will also be shared to reveal the latest buy-side and sell-side drivers, barriers and strategies. The findings of both of these pieces of research will be discussed in a panel of industry leaders and disruptors.

Join us on DMEXCO Day 1, September 12, 14:00 – 14:45, Seminar 8 – Hall 5.1

Add it to your calendar below:

Add to Calendar

Speakers:

Presenter and moderator: Simon Halstead, Chair IAB Europe Programmatic Trading Committee and Head of Open Demand International, Oath Presenter: Daniel Knapp, Executive Director TMT, IHS Markit David Goddard, Global Head of Programmatic Trading, BBC Advertising
Pierre Gauthier, Commercial Director France, NewBase & Adbase France and Board Member, IAB France Matt Simpson, Joint Investment CEO EMEA, Omnicom Media Group Leon Siotis, General Manager Supply, SpotX

You can grab your DMEXCO tickets here.

In addition to this seminar, IAB Europe will also have a booth at DMEXCO so make sure to schedule a meeting or drop by.

 

For more information please contact
Marie-Clare Puffett
X

Thank you for your interest in our article. We’d love to get in touch with you to find out how you are using our research. If you don’t mind us sending you an email to ask you if the article was helpful, then please enter your email address and download the report.

We promise we won’t spam you!

Login

Become a Member Lost your password?