Interactive Advertising Bureau

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Help Us Uncover the State of Online Video with PubMatic

Marie-Clare Puffett
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01/12/2021
IAB Europe and PubMatic are inviting all advertisers and agencies to take part in their latest Online Video Survey! The […]

IAB Europe Welcomes New Chair of the Programmatic Trading Committee

Lauren Wakefield
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24/11/2021
Nick Welch was elected as the Chair of the Programmatic Trading Committee on 17th November at the most recent monthly […]

Member Guest Post with Audiencerate - How CPDs are the Key to Digital Transformation Success for Europe’s SMEs

Georgia Cook
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23/11/2021
  In this week’s member-guest blog post, we hear from Filippo Gramigna, CEO at Audiencerate. Filippo is diving into the […]

Have Your Say in IAB Europe's Annual Industry Polls

Lauren Wakefield
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18/11/2021
Have your say in IAB Europe’s Annual Industry Polls - Brand Safety and Post Third-Party Cookie IAB Europe has launched […]

Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas

Georgia Cook
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18/11/2021
IAB Europe has three exciting Industry Insiders lined up for our listeners in the coming weeks. With leading industry experts, […]

Member Guest Post with Criteo - Five Addressability Misconceptions in Advertising Today

Georgia Cook
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17/11/2021
In this week’s member-guest blog post, we hear from Joshua Koran, EVP, Data and Policy at Criteo, as he shares […]

E-commerce Germany Awards are back to business!

Lauren Wakefield
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16/11/2021
Despite a long break from physical events, E-commerce Germany is back and ready to go! They're not only bringing back […]

That's a Wrap! Check Out the Virtual Programmatic Day Highlights

Georgia Cook
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15/11/2021
Let's take a look back to 11th November when IAB Europe hosted the second Virtual Programmatic Day of 2021. With […]

The Future of Attribution in a Post Third-Party Cookie Era - A Q&A with Experts From the Programmatic Trading Committee

Lauren Wakefield
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10/11/2021
Since Google announced that third-party cookies were to become obsolete - extended now to 2023 - there have, and continue […]
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