Education

In April 2018, IAB Europe and its Education and Training Committee organised a webinar on blockchain, inviting a panel of distinguished spea...
23 May 2018
Member blog: Blockchains and their Scalability Trade-Off
Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display ad revenue is now traded progra...
21 May 2018
GDPR impact on Programmatic Trading blog series: Approaches to preparing for GDPR and th...
Speakers from trailblazing companies in the field of blockchain as well as adopters of these solutions took part in a session designed to be...
23 April 2018
IAB Europe webinar recording: Blockchain and its impact on the digital advertising ecosystem
The first Virtual Programmatic Day in 2018 took place on 19 April. Key numbers: 18 speakers from 7 markets covered 3 topics over 2 hours Th...
19 April 2018
IAB Europe Event Recording: Virtual Programmatic Day H1 2018
Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display ad revenue is now traded progra...
13 April 2018
GDPR impact on Programmatic Trading blog series: IAB Europe’s new GDPR Transparency and Conse...
Programmatic advertising on addressable and Smart TVs is on the rise. We started to see TV Broadcasters start their addressable TV campaigns...
10 April 2018
Member blog: The evolution of Programmatic TV Advertising
  16:00 CEST / 15:00 BST 23 April 2018 Join this webinar to get a better understanding of blockchain technology and how it could apply ...
10 April 2018
IAB Europe webinar: Blockchain and its impact on the digital advertising ecosystem – 23 A...
Digital video advertising investment on mobile has overtaken desktop according to both advertisers and agencies in the second annual IAB Eur...
23 March 2018
IAB Europe Report: Attitudes to Digital Video Advertising
Digital advertising is essential to the success of the European Digital Single Market. It has a key role in helping fund digital content, on...
24 January 2018
IAB Europe infographic: Digital Advertising Supports Europe’s Economy
This working paper has been prepared by the Members of IAB Europe’s GDPR Implementation Working Group (GIG), under the leadership of M...
28 November 2017
IAB Europe GIG: Working Paper on GDPR Consent
The third annual IAB Europe Attitudes to Programmatic report highlights four key findings: Quality of advertising and transparency of fees a...
27 November 2017
IAB Europe Report: Attitudes to Programmatic Advertising 2017
This webinar provided insights into the results of two of the studies commissioned by IAB Europe to explore data-driven advertising’s co...
16 November 2017
IAB EU Webinar recording: Digital Advertising in European Media Ecosystem & Economy
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