Best Practices

Category: Best Use Of Research Budget Award: WINNER Company: EDAA Project: European Advertising Consumer Research Report 2016   Browse ...
22 May 2017
Research Awards – Best Use Of Research Budget Winner
Category: Audience Measurement Award: WINNER Company: Gemius Project: gemiusAdReal™ Research – Breakthrough Transparency in the Online A...
22 May 2017
Research Awards – Audience Measurement Winner
Category: Research and Data Innovation Award: WINNER Company: Publicis Media GmbH Project:  The X that changes the Media World   Brows...
22 May 2017
Research Awards – Research and Data Innovation Winners
Category: Advertising Solutions Award: WINNER Company: Publicis Media GmbH Project:  The X that changes the Media World      ...
22 May 2017
Research Awards – Advertising Solutions Winner
Category: Digital Advertising Formats Award: WINNER Company: Facebook Project: Moving Pictures: The Persuasive Power of Video   Browse ...
22 May 2017
Research Awards – Digital Advertising Formats Winners
Category: Consumer Devices Award: WINNER Company: Mediametrie Campaign: Measurement of New Forms of TV Consumption (4-Screen TV/ Video Measu...
22 May 2017
Research Awards – Consumer Devices Winner
Category: Consumer Attitudes and Behaviour Award: WINNER Company: OMD Spain Project: Measuring the emotional impact on Facebook   Brows...
22 May 2017
Research Awards – Consumer Attitudes and Behaviour Winner
  Category: Brand Advertising Effectiveness Award: WINNER Company: Kantar Millward Brown Project: KMB BrandLift: AOL, Cadbury Buttons ...
22 May 2017
Research Awards – Brand Advertising Effectiveness Winner
AdReaction: Engaging Gen X, Y and Z is the first global study to reveal Gen Z’s behaviours, attitudes and responses to advertising to help...
27 February 2017
Member report – Kantar Millward Brown – AdReaction: Engaging Gen X, Y and Z
At Interact 2016, IAB Europe announced the winners of its 2016 Research Awards. Millward Brown received the “Highly Commended”...
8 June 2016
Millward Brown Research: AdReaction: Video Creative in a Digital World
At Interact 2016, IAB Europe announced the winners of its 2016 Research Awards, notably IAB UK as the winner of the Consumer Devices cat...
8 June 2016
IAB UK Research: Real_Living: How devices compete for attention in the living room
At Interact 2016, IAB Europe announced the winners of its 2016 Research Awards, notably comScore as the winner of the Research and Data I...
8 June 2016
comScore Research: Project Footprint – Exploring Consumers’ Online & Offline Behav...
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