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IAB Europe has published a minor change affecting the Policies of the IAB Europe Transparency & Consent Framework (“Framework”) on W...
3 October 2018
Minor Update to the Policies of the IAB Europe Transparency & Consent Framework relating t...
Brussels, 3 October 2018 – IAB Europe’s Board of Directors just appointed Wlodzimierz Schmidt, President & CEO of IAB Poland, a...
3 October 2018
IAB Europe Press Release: IAB Europe’s Board of Directors appoints Wlodzimierz Schmidt, P...
Brussels, 26 September 2018 – The full version Code of Practice on Disinformation, drawn up in a process in which IAB Europe participated ...
26 September 2018
IAB Europe Press Release: IAB Europe endorses Code of Practice on Disinformation
Traditionally, the digital marketing industry collects and uses Pseudonymous Data for its services. Often, these technology companies also d...
19 September 2018
IAB Europe GIG: Working Paper on Data Subject Requests
Cologne, 12 September 2018 – AT DMEXCO today, IAB Europe released two new research reports providing insight into the programmatic adverti...
12 September 2018
IAB Europe Press Release: Latest IAB Europe research reveals in-house is now the favoured model...
COLOGNE, Germany – 12 September 2018 – IAB Europe, the industry association for the digital advertising ecosystem in Europe, announces t...
12 September 2018
IAB Europe Press Release: IAB Europe CMP Validator Helps CMPs Align with Transparency & Co...
Third-party verification is a vital step in the cross-industry drive for improved quality standards in digital advertising across Europe Bru...
11 September 2018
IAB Europe Press Release: European Authority gives approval to ABC, CESP and GWT-TUD to underta...
The measurement of advertising effectiveness is steeped in a history of evolution and the introduction of digital channels has increased thi...
4 September 2018
IAB Europe White Paper: Digital Advertising Effectiveness
The way in which ads are traded via programmatic methods has evolved and now there are various mechanisms available such as open auction, gu...
28 August 2018
IAB Europe White Paper: Header Bidding and Auction Dynamics
Join the IAB Europe panel at DMEXCO on 13 September 2018 on Day 2 at 9.45 – 10.15am on the Debate Stage in Hall 6. It will be modera...
9 August 2018
IAB Europe Panel at DMEXCO: Taking stock – the impact of Europe’s new data protection rules...
IAB Europe will reveal the results of its much-anticipated European Programmatic Market Sizing research which will highlight the size, growt...
26 July 2018
IAB Europe Seminar at DMEXCO: Programmatic Advertising in Europe: latest trends, attitudes and ...
Join this webinar to gain insight into the IAB Europe Transparency & Consent Framework. The IAB Europe Transparency & Consent Framew...
24 July 2018
IAB Europe Webinar – A Complete Overview of the Transparency & Consent Framework ...
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