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Brussels, 7th September 2017 – IAB Europe’s new Digital Measurement Priorities Report demonstrates that the priorities for driving b...
7 September 2017
IAB Europe Press Release: Cross-media measurement and quality metrics remain top of agenda, ne...
Brussels, 7 September 2017 – Obstructing the collection and use of data in digital advertising would have serious and unintended consequen...
7 September 2017
Press Release: The dire unintended consequences of restricting data-driven ads
Brussels, 10th August 2017 – The European Viewability Steering Group (EVSG), a cross-industry body originally formed towards the end o...
10 August 2017
IAB Europe, EACA and WFA Press Release: New cross-industry initiative to improve viewability me...
Brussels, 31 July 2017, The IAB Tech Lab has released the New Standard Ad Portfolio which is a set of recommendations focusing on the realit...
31 July 2017
IAB Europe Press Release: IAB Europe network contributes to testing and feedback of New Standar...
The Virtual Programmatic Day is an online event that will explore the growth drivers and barriers of programmatic in Europe and provide guid...
31 July 2017
IAB Europe Virtual Programmatic Day, 9 November 2017 – registrations open
Mobile display continues to dominate spend with a 54% share at €34 billion ($45 billion) Brussels, 7 July 2017 – IAB Europe, the IAB and...
7 July 2017
IAB Europe Press Release: Global Mobile Advertising revenues tops €63 billion ($83 billion) i...
Brussels, 29 June 2016 – IAB Europe, in collaboration with IHS Markit, has today published the eleventh AdEx Benchmark 2016 Report1 – th...
29 June 2017
IAB Europe Press release: Latest AdEx Benchmark Report Details Continued Shift to Mobile and Vi...
Amsterdam, 24th May – IAB Europe is pleased to announce the Gold Winners at its 2017 MIXX Europe Awards: Mindshare Turkey & Maxus ...
25 May 2017
Press release: Winners announced for the MIXX Awards Europe 2017
Amsterdam, 24th May – IAB Europe is pleased to announce the winners of its 2017 Research Awards; Kantar Millward Brown, OMD Spain, Med...
25 May 2017
Press release: Winners announced for the IAB Europe Research Awards 2017
Amsterdam, 23rd May 2017 – At its annual Interact conference today, IAB Europe announced that online advertising grew 12.2% in 2016 to ...
23 May 2017
IAB Europe Press Release – European Online Advertising continues double-digit growth and ...
As the last minute preparations for Interact are put in place we are delighted to bring you some perspectives on the key topics. Ari Paparo,...
22 May 2017
Differentiation in an Era of Consolidation, by Ari Paparo, CEO Beeswax
As the last minute preparations for Interact are put in place we are delighted to bring you some perspectives on the key topics. We intervie...
22 May 2017
Interact 2017 – Interview with Rhys Noelke, Senior Vice President Strategy, RTL Group: Th...
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