IAB Europe News

Interact 2019 speakers wanted! IAB Europe announces call for papers

Europe’s Greatest Digital Minds Invited to Speak at IAB Europe’s Flagship Conference: Interact 2019

On 4-5 June in Warsaw, Poland, one of Europe’s most important digital marketing conferences will take place. The leitmotif of the 13th Interact edition will be: Growing change. Changing growth. Interested speakers are now invited to submit their presentation proposals.

Interact is an annual event hosted by IAB Europe, the leading European-level industry association for the digital advertising ecosystem. The event attracts industry experts and influential representatives from Europe’s leading advertising agencies, media owners, and brands. This year, in cooperation with IAB Poland, the event will be held in Warsaw for the first time.

The two-day conference will discuss and debate what change and growth mean to modern businesses in the digital era, as both elements enter the transformation phase: technological development is accelerating, recipient groups are growing, and their behaviours are evolving.

“Every year, Interact gathers the greatest digital minds to analyse emerging trends; discover technological breakthroughs and introduce best business practices. This year, as we have experienced some of the greatest political and regulatory change in our ‘digital’ lifetime, it’s the perfect opportunity to see how this will shape and grow our industry. We’re delighted to co-host the event with IAB Poland in Warsaw, welcoming visitors to one of digital’s fastest growing and innovative digital hubs”. Townsend Feehan, CEO, IAB Europe.

The Programme Advisory Board made up of representatives from national IABs and industry experts from across Europe will be reviewing all speaker proposals to decide the content for the Interact 2019 program. They will oversee the call for papers to ensure the programme covers all the critical issues for the industry both now, and in the future.

Speakers or panellists that want to take part in the discussion are invited to submit their proposals for speeches or panel debates by 14 February 2019. Applications are free and can be submitted here.

As every year in June, Warsaw becomes a centre for the exchange of ideas and views of the world of digital marketing. I am very pleased that this time it will be representatives of the industry from all over Europe. In addition, the leitmotiv of the event – growth – is a particularly topical topic not only in global terms, but also in the context of our home interactive market, which exceeded the threshold of EUR 1 billion for spending on online advertising (according to IAB PwC AdEx report)”. Włodzimierz Schmidt, President IAB Polska board.

The MIXX Awards Europe and IAB Europe Research Awards will also take place at the conference. The MIXX Awards recognise and celebrate the best digital advertising campaigns in Europe whilst The IAB Europe Research Awards identify and showcase the very best in digital research projects across Europe. Both competitions are now open and full details including how to enter can be found here.

Tickets for Interact 2019 will be available from the 15th February 2019. Visit www.interactongress.eu for full conference details.


Notes to editors

  • Tickets for Interact 2019 will be available from the 15th February 2019.
  • The full conference brief (http://bit.ly/2G3lokN) and applications form (http://bit.ly/2SbPo46).
  • The MIXX Awards Europe and IAB Europe Research Awards 2019 are two separate competitions – both are open for entry until Friday 15 March (Early Bird Deadline is Friday 22 February).

About IAB Europe:

IAB Europe is the leading European-level industry association for the digital advertising ecosystem. Its mission is to promote the development of this innovative sector and ensure its sustainability by shaping the regulatory environment, demonstrating the value digital advertising brings to Europe’s economy, to consumers and to the market, and developing and facilitating the uptake of harmonised business practices that take account of changing user expectations and enable digital brand advertising to scale in Europe.

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