This is the third in a series of Mediascope Europe Bulletins and Reports focusing on the internet as a communication tool and how this affects consumers everyday lives.
This is the first in a series of Mediascope Europe Monthly Bulletin and Reports focusing on a specific demographic or media segment
This Bulletin from Mediascope Europe demonstrates how the media usage of Irish mums is becoming first and foremost digital.
This seventh bulletin from Mediascope Europe brings you an analysis of multi-screeners device usage and their media habits and engagement.
Online advertising is reaching for 20% share in Finland. It grew 3,2 % and the spend was 51,7 million euros in the first quarter of 2013.
In this survey, IAB Romania has defined (and asked to be reported by the participants) the net advertising revenues as amounts billed by the publishers (who sell directly their own advertising inventory) or by the sales houses (who sell on behalf of the publishers), according to their invoices charged to their clients.
This survey includes revenues submitted by more than 100 partipants plus additional online recruitment sites reported by WARC and estimation of Facebook, Spotify, Millennial, Apple, LinkedIn, eBay, Weather Channel and Mojiva revenues by the IAB / PwC Advisory Board.