Interactive Advertising Bureau

Membership Benefits & Tiers

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

Membership Benefits & Tiers

There are three main membership levels available – Tier 1, Tier 2 and Tier 3.

New membership level for start-ups in Europe
We have introduced a ‘start-up’ membership tier to help foster and showcase innovation across Europe. This new level of membership is reserved for companies who are verified as a start-up by the National IAB in the market they operate in, providing an opportunity for such businesses that are already established in their local market, to expand across Europe.

Find out more about the benefits available in each tier below or email communication@iabeurope.eu for our membership brochure. 

BRAND VISIBILITY AND THOUGHT-LEADERSHIP

ALL TIERS
TIER 2
TIER 1
ALL TIERSCompany profile on IAB Europe website
TIER 2 Featured quote in IAB Europe press release Showcase a cutting-edge case study or a research report in an IAB Europe webinar (one per year) Share and promote press releases, news updates, research outputs and events via the IAB Europe newsletter and social media channels Publish recent case studies and videos on the IAB Europe website and promote via social media channels Be part of the jury of the IAB Europe Research Awards or the MIXX Awards Europe Insert a quote in IAB Europe white papers or research reports
TIER 1Speak at IAB Europe’s flagship annual conference, Interact*
ALL TIERSSpeaking opportunities in IAB Europe events & webinars*
TIER 2 Showcase a cutting-edge case study or a research report in an IAB Europe webinar
TIER 1Moderate an IAB Europe webinar
ALL TIERSSpeaking opportunities at industry events
TIER 2 Be part of the jury of the IAB Europe Research Awards or the MIXX Awards Europe (subject to demand)
TIER 1Chair the jury of the IAB Europe Research Awards or the MIXX Awards Europe (subject to demand)
ALL TIERSPromote your press releases, news updates, research outputs and events via the IAB Europe newsletter and social media channels
TIER 2 Lead an IAB Europe white paper or research project
TIER 1Represent IAB Europe at industry events
ALL TIERSFeatured quote in IAB Europe white papers and research reports
TIER 2 N/A
TIER 1N/A
ALL TIERSContribute to IAB Europe’s outputs such as white papers and research projects
TIER 2 N/A
TIER 1N/A

INDUSTRY LEADERSHIP AND NETWORKING

ALL TIERS
TIER 2
TIER 1
ALL TIERSAttend IAB Europe events and webinars free of charge*
TIER 2 N/A
TIER 1Chair a Committee or a Task Force
ALL TIERSShape industry frameworks, standards and programmes within our Committees and Task Forces
TIER 2 N/A
TIER 1Chair a Committee or a Task Force
ALL TIERSDiscounted tickets to third party industry events
TIER 2 N/A
TIER 1Participate in the IAB Europe Digital Leaders’ Council
ALL TIERSOpportunity to be elected as an IAB Europe Board member
TIER 2 N/A
TIER 1N/A
ALL TIERSVote at the IAB Europe Annual General Assembly
TIER 2 N/A
TIER 1N/A
ALL TIERSHave IAB Europe speak at your event
TIER 2 N/A
TIER 1N/A
ALL TIERSAttend the IAB Europe’s Annual European Executive Policy Fly-in
TIER 2 N/A
TIER 1N/A
ALL TIERSJoin the GDPR Implementation Committee (GIG) and help develop the IAB Europe Transparency and Consent Framework
TIER 2 N/A
TIER 1N/A

KNOWLEDGE - POLICY, REGULATORY, INDUSTRY RESEARCH AND EDUCATION & TRAINING

ALL TIERS
TIER 2
TIER 1
ALL TIERSReceive timely updates and analysis on legislative developments in European policy issues
TIER 2 Have an IAB Europe Research presentation at your company event
TIER 1Receive customised advice on policy issues
ALL TIERSContribute to IAB Europe’s positions on key European policy issues
TIER 2 N/A
TIER 1Access the digital ad spend per market data from the AdEx Benchmark study
ALL TIERSAccess to the IAB Europe AdEx Benchmark report – the definitive guide to Europe’s digital advertising market
TIER 2 N/A
TIER 1Access the data from all IAB Europe research studies
ALL TIERSAccess to other IAB Europe research outputs, Attitudes to Programmatic Advertising, European Programmatic Market Sizing etc.
TIER 2 N/A
TIER 1Dedicated briefing on the AdEx Benchmark report or another IAB Europe research output
ALL TIERSAccess to IAB Europe’s Chief Economist industry analysis presentations
TIER 2 N/A
TIER 1N/A
ALL TIERSAccess to attend IAB Europe’s education and training courses
TIER 2 N/A
TIER 1N/A

KNOWLEDGE - POLICY, REGULATORY, INDUSTRY RESEARCH AND EDUCATION & TRAINING

ALL TIERS
TIER 2
TIER 1
ALL TIERSMembership induction call with your team
TIER 2 Annual face-to-face meeting with our management team
TIER 1Bespoke membership package aligned to your company’s objectives - see next slide for more information
ALL TIERSDedicated account owner from the IAB Europe team
TIER 2 N/A
TIER 1N/A
ALL TIERSAnnual call with your team
TIER 2 N/A
TIER 1N/A

Enquire to be a Member

IAB Europe
Rond-Point Robert
Schuman 11
1040 Brussels
Belgium
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