Gemius' analysis of the Russian Video On Demand market provides a deeper look into the most popular VOD websites, the age and gender of its users, and the time they spend on these sites. Using both site and user-centric data analysis, gemiusAudience helps you gain a better understanding of the evolving VOD market for a nation showing continual growth in the digital advertising industry.
To learn more about Gemius' analyses, visit their website here.Download PDF 31.05.2011Tipping Point: A European Perspective on online video advertisingThis report, from EyeWonder, a Limelight Networks business, includes interviews with market leaders about their perspective on online video advertising. Download PDF 31.05.2011Utilizing Video as a path to Conversation This report, from EyeWonder, a Limelight Networks Business, provides valuable insights on how to use data, trends and strategy to create opportunities. Download PDF 01.05.2010Gillette YouTube Case StudyThis report outlines a YouTube campaign which was designed to build awareness and association of the Gillette brand with the 'future champions' of Italian soccer. Download PDF El Corte Ingles YouTube Case StudyThis report documents the first time that El Corte Ingles, Spains largest department, invested in YouTube. The specific aim of the YouTube campaign was to reach and to appeal to younger audiences. Download PPT 31.01.2011IAB UK/ Sky Video Format Effectiveness November 2010A Comprehensive study of video advertising, exploring how, what and where consumers watch video advertising. Download PPT 04.11.2010How People Watch - August 2010A Global Nielsen Consumer Report of their study of video use amongst global online consumers. The survey covers 27,000 users in 55 countries. Download PDF 30.11.2008MetrixLab - Just Stream It : Advertising with online video is effective - November 2008This research into video advertising by MetrixLab addresses the following questions:
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'More than 'just' websites' Online Video-Consumer habit data released in the Czech Republic.Download