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Tribal Fusion MENA event

    

Tribal Fusion


About Tribal Fusion Event

Tribal Fusion will be holding its first Dubai event “The Big Digital Landscape Event: What online can do for your brand” at The Spice Ballroom, Atlantis, The Palm, Dubai on Wednesday, 23rd May 2012.

The event include speakers from IAB Europe, Vivaki, MEC, LBi, T-Mobile, UM Fortune Promoseven and Rajiv Singh, managing director of Tribal Fusion Middle East.


The programme

2pm:
 Welcome
-Rajiv Singh, Managing Director MENA, Tribal Fusion
2.05pm/2.15pm:

 Introduction from the Chair
-Brendon Ogilvy, VP Digital Insights, Effective Measure
-Alain Heureux President & CEO, IAB Europe
2.15pm/3pm:

 "Set for growth: examining the prospects for digital advertising market evolution in the Middle East"
-Daniel Knapp, Head of Advertising Research, IHS Screen Digest
3pm/3.30pm:
 "Driving Digital in the MENA region – learnings and requirements"
-Rayan Karaky, MD Vivaki MENA
3.30pm/3.45pm:
 "Achieving optimum scale and efficiency across multiple devices"
-Rajiv Singh, Managing Director MENA,Tribal Fusion
3.45pm/4.30pm:

 "The Digital Value Proposition – the 360 degree view from agency and client"
-Richard Stanton, Head of Activation, MEC Digital
4.45pm/5.15pm:




 “What makes a successful digital campaign? How do you take creative and video content and amplify it with a successful media strategy? How do you use SEO and social media to drive bookings for one of the world’s most luxurious, multi-award winning hotel brands?”
-Anneli Ritari, Group Account Director, LBi
-Firas Wahida, Search Director - MENA, LBi
5.15pm/5.45pm:
 "A deepdive into digital emerging platforms"
-Boye Balogun, Mindshare
5.45pm/6.15pm:

 "Social vs Website. Is the facebook page enough as a digital channel for a brand?"
-Tom Roychoudhary, Chief Innovations Officer, UM Fortune Promoseven

 

6.15pm/6.45pm:
 "Close - a showcase of great video campaigns from around the world"
-Pascal Zahner, Managing Director EMEA, Tribal Fusion
6.45pm/9pm: Entertainment, networking, drinks and canapés  


>> Register to Tribal Fusion event in Dubai here
>> Check Tribal Fusion MENA Blog
>> Contact: Cat Prestipino cat.prestipino@tribalfusion-corp.com