Research Showcase on Social Media - 12.30pm - 5.15pm Thursday 22nd October 2009, AOL Advertising, London

 Presentations from this Research Showcase on Social Media can be found here 

If you work in a research role within online advertising, IAB Europe's Research Showcases are a must-attend event. We present the latest cutting edge pan-European research in an afternoon of presentations by leading practitioners. The theme for the next Research Showcase is Social Media.

Confirmed presenters and panelists include:

• Tom Smith Managing Director of Trendstream
• Bradley Little Director Industry Solutions Online, Nielsen
• Pawel Petkowicz, from Poland’s largest social networking site, Nasza Klasa.

• Charlie Osmond, Managing Director of FreshNetworks

• Facebook's Trevor Johnson, Head of Planning & Stratgy EMEA

Agenda:

12.30 – 1.00pm – Buffet Lunch and networking

1.00pm – Welcome by Alain Heureux, President and CEO, IAB Europe, and our hosts, AOL Advertising

1.10pm - Tom Smith Managing Director Trendstream shares the very latest research findings from the Global Web Index, focusing on European trends in social media engagement

1.50pm - Bradley Little Director Industry Solutions Online, Nielsen will show how various businesses have made better decisions directly from the insights they gleaned from social media

2.30pm - Networking break

3.00pm – Panel debate moderated by Andrew Gerrard Managing Director d-Marketing featuring some of the afternoon’s presenters, plus Facebook's Trevor Johnson, Head of Planning & Stratgy EMEA 

3.45pm – Pawel Petkowicz, Key Client Board Representative Nasza Klasa, Poland’s largest social networking site, presents a case study looking at the 'Sony School' campaign for Sony cameras.

4.25pm – Charlie Osmond, Managing Director of FreshNetworks will provide best practice advice on how social media can be used on a pan-European basis to drive insight, innovation and advocacy. He will offer his perspective on how private branded communities can be used to help brands engage their customers online

Location – London and Baltimore Rooms, AOL Advertising, Shropshire House, 11-20 Capper Street, London WC1E 6JA.

A location map can be found here: AOL Advertising London Offices

If you would like further information, or would like attend this event, contact the IAB Europe Membership Manager Steve Miller

To see the presentations from the previous Research Showcases on Mobile Advetising click here

Job titles of previous delegates at IAB Europe Research Showcases: Head of Consumer Research and Insights, Europe; Head of EU APG Research and Insights; Research Director; EMEA Performance Media Research Manager; Insights Analyst; Digital Insights Executive; Senior Analyst; Managing Director EMEA, Vice President Sales; European New Media Manager; Interaction Director; Digital Director EMEA; Vice President Research & Analytics, EMEA; Director - International Marketing; Research Executive; Project Manager.