Best Practices

To increase consideration for specific film and DVD releases, Entertainment clients should always start with the highest value audience. Zen...
14 December 2017
Oracle Data Cloud and Zenith: Oracle Audiences deliver a blockbuster performance
The MIXX Awards Europe recognise and celebrate the best digital advertising campaigns in Europe. Winning entries will be showcased to educat...
5 December 2017
MIXX Awards Europe 2018 open for entries
The IAB Europe Research Awards 2018 recognise and showcase great European digital research projects and the contribution they have made to t...
5 December 2017
IAB Europe Research Awards 2018 open for entries
With a portfolio including over 300 direct publishers and 1000 properties, Rich Audience is quickly becoming the go-to network for Spain and...
13 November 2017
AOL and Reach Audience: Rich Audience double deal revenue with ONE by AOL
With over 23 million active unique users per month, and hundreds of publisher relationships, Videobeet are one of the biggest video networks...
13 November 2017
AOL and Videobeet: Videobeet boost revenue with ONE by AOL
Combining first and third-party data boosts return on investment. Affiperf was challenged by a travel brand to drive a consistently high...
8 November 2017
Affiperf and Oracle Data Cloud: A winning equation = first + third-party data
The aim  of the IAB Europe Transparency Guide is to improve transparency in the digital advertising supply chain in the areas of data, c...
31 October 2017
IAB Europe Transparency Guide
This is the second of two webinars showcasing the winners of the IAB Europe 2017 Research Awards which recognise and celebrate the research ...
19 October 2017
IAB Europe Webinar Recording: Research Awards Winners – Consumer Behaviour and Media Planning
This is the first of two webinars showcasing the winners of the IAB Europe 2017 Research Awards which recognise and celebrate the research...
21 September 2017
IAB Europe Webinar Recording: Research Awards Winners – Advertising Effectiveness and Cross-d...
Wednesday 18th October 3pm CEST Join this webinar to gain insight into best practice in consumer behaviour and media planning Register here ...
11 August 2017
IAB Europe Webinar: Research Awards Winners – Consumer Behaviour and Media Planning
There have been industry wide calls to improve the quality of digital ad inventory and develop more robust digital measurement techniques. T...
10 August 2017
IAB Europe, EACA and WFA: European Viewability Measurement Principles
There have been industry wide calls to improve the quality of digital ad inventory and develop more robust digital measurement techniques. T...
10 August 2017
IAB Europe, EACA and WFA: European Viewability Initiative Overview
Page 1 of 1312345678910111213
X

Thank you for your interest in our article. We’d love to get in touch with you to find out how you are using our research. If you don’t mind us sending you an email to ask you if the article was helpful, then please enter your email address and download the report.

We promise we won’t spam you!

Login

Become a Member Lost your password?