Ad Effectiveness Library

Sublime Skinz and Paco Rabanne: Lady Million

Challenge:

  • Position Paco Rabanne Brand within the consumer spirit and develop both branding and image for the Lady Million perfume.
  • Design and delivery of a VideoSkinz campaign including a video ad playing at the top of the page and in the background, while product images wrap the sides of the page to furtherimmerse the viewer. The campaign was delivered to a targeted audience of Women 25-35 years old.
  • Skin-based advertising is higly impactful and performing, offers great viewability and engagement level, without intruding the user experience.

Browse the case study below or click the button to download it:

X

Thank you for your interest in our article. We’d love to get in touch with you to find out how you are using our research. If you don’t mind us sending you an email to ask you if the article was helpful, then please enter your email address and download the report.

We promise we won’t spam you!

Login

Become a Member Lost your password?