About
Mission
Board
Operational Partners
TeamNational IABs and Partners
Austria
Belgium
Bulgaria
Croatia (INAMA)
Cyprus
Czech Republic (SPIR)
Denmark (FDIM)
Finland
France
Germany (OVK)
Greece
Hungary
Ireland
Italy
Luxembourg
Netherlands
Norway (INMA)
Poland
Portugal
Romania
Russia
Serbia
Slovakia
Slovenia (SOZ)
Spain
Sweden
Switzerland
Turkey
UK
Ukraine (UAIA)As well as hosting its own Interact Congress, Research Showcases and General Assembly meetings - IAB Europe’s partners with a number of other pan-European events to offer its members substantial discounts on the entry fees. IAB Europe's President and CEO, Alain Heureux, often speaks at events around Europe.
Our key event partners are:Interact Congress, dmexco, Webit and I-COM. Click on each of them to find out how IAB Europe works with these key pan-European events.
IAB Europe Key Event Partners:
Click on each link to find out how IAB Europe works with these key pan-European events: dmexco, Webit and I-COM.
We support our National IAB's and Partners key events, and list them in this section. For further information about our National IABs, please visit the National IAB and Partners section.
IAB Europe is working in close collaboration with IAB Germany and Stuttgart Media University (HdM) on the definitive repository of information about the events that take place in Europe. The aim is to make DIVE Europe (Digital and Interactive Venues and Events) the ultimate destination for information, reviews and rankings of all the conferences, exhibitions and events that take place each year.
Industry leaders will explore the opportunities and threats surrounding the emerging data & audience economy in London, Feb 9. Be a part of the discussion and register today.
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New York City will play host to the Global Marketer Week 2012. WFA and its US member, the ANA, will welcome leaders from the global marketing industry and marketers from the world’s biggest brands to share, learn and rethink strategies as part of the headline global event for client-side marketers.
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Senior representatives from P&G, Nestle, Unilever and WPP will headlining in the 6th edition of Interact, which again takes place in Barcelona at the Hotel Arts.
30th-31st May 2012, save the date!
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Now in its 3rd year and a fixture in the stakeholder calendar, this year’s European NGT Conference will explore the current state of play with regards the role out of Next Generation Networks and the promotion and deployment of broadband on a competitive basis across Europe.
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Presentations from this Research Showcase can be found in the Knowledge Bank
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In September, IAB Europe joins with its Corporate Members, National IABs, partners and old friends to launch a number of initiatives and lead the debate on a number of key industry topics.
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For presentations from Interact Congress 2010 in Barcelona, please go to the Knowledge Bank.
The fourth edition of our Interact Congress in Barcelona on June 2 & 3 delivered a high level of content under the 2010 theme of Online Brand Advertising. The first MIXX Europe Awards was launched, and an international jury of creative thinkers decided on the best of the best in digital creativity in Europe. Alongside the MIXX Awards, Europe's first agency ranking project was published.
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IAB Europe partners with The I-COM (International Conference on Online Media Measurement) Conference which this year takes place on the 10-13th March 2010 in Lisbon, Portugal and will help set a path towards “True Picture” while updating participants on the worldwide progress made on existing measurement initiatives.
Topics to be covered at the event will include keynotes on the future vision and integration of online measurement, The True Value of Search, Multi-Channel Attribution Management, Three Screen Measurement, Cross-Channel Insights / Measurement Mashups and Social Media Measurement to name a few.
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This year's event will focus on the most pertinent issues including privacy, security, advertising, competition policy and intellectual property.
What will the new e-commerce pathway look like, particularly given the changing Commission and Parliament? How far has European policy making come in respect of the regulation (or not) of the digital domain and what steps can be made to improve and support e-commerce as a potential driver for economic and social improvement?
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Presentations from this Research Showcase on Social Media can be found here
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On the 7th October 2009, Alain Heureux, President and CEO of IAB Europe will take part of the panel discussion - "IAB Bulgaria – opportunities and challenges". Alain will be joined by Jaroslaw Sobolewski – CEO of IAB Poland and board member of IAB Europe, and the moderator of the panel will be Plamen Russev - chairman of e-Academy and organiser of Webit.
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To see the presentations from this event, please go to the Knowledge Bank.
Mobile Advertising UK is a one-day event designed to publish theresults of a UK specific research into the mobile advertising market.The event aims to give a clear and true representation of the state ofthe current market as well as to give strategies to stimulate mobileadvertising revenue growth.
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To see the presentations from this Research Showcase click here
IAB Europe held its second successful Research Showcase on 16th March in Brussels. Thirty senior executives from leading industry players including mobile operators, advertising agencies, technology providers, analysts and research companies attended the event.
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Presentations from the November Creative Showcase can be downloaded from here
IAB Europe showcased cutting edge Pan-European research in an afternoon of presentations at the offices of IAB UK, London. Read more, and download the presentations from the event.
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The annual IAB Netherlands’ Interact Congress will be held on December 15, 2010 in Amsterdam. The theme of this edition is: Insight Out - The Whole Truth. IAB Europe President and CEO Alain Heureux will be speaking at this event.
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Ludovic levy, Chair of the IAB Europe Mobile Committee, joins Carrefour, Isobar and L’Oréal a great panel session - Mobile: the fast growing marketing channel. Chaired by Alain Heureux. IAB Europe's Presidnet and CEO, this session takes place at the Cristal Festival on the 15th-19th December 2010 in Cran Montana, Switzerland.
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A half-day event with presentations from industry insiders including Apple, TV2, Aegis and Mobile Tech.
The event will explore questions such as What business opportunities are there for apps within online media? Can user behaviour be measured through apps? What is the status of the mobile internet now?
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IAB Connect is IAB Ireland's annual conference which will INSPIRE, EDUCATE and ENGAGE attendees in respect of ONLINE ADVERTISING. IAB Connect provides key insights as to what is happening in the market today, the challenges facing the industry and case studies from advertisers who have seen real differences in their revenues from adapting their marketing online.
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Following the success of Gulltaggen 2010, which welcomed 1,900 delegates and key note speakers such as Sir Richard Branson and Guy Kawasaki, IAB Norway will present Gulltaggen 2011 - The Golden Tag - a three day event with a range of seminars, conferences and evening networking opportunities. Speakers and other information will be revealed throughout the winter.
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Dmexco is the leading international event for the entire digital value chain.
Comprising of a combination of an exposition and a conference, a concept that is unique worldwide, it stands for innovative and future-orientated marketing in the midst of a global growth market.
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Webit Expo & Conferences is a must-attend event for the digital industry presenting the potential and the business opportunities for CE European markets and gathering the whole digital ecosystem in one place with more than 5000 senior business professionals from 21 countries
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This year’s Interact was bigger, brighter and better than ever – with over 400 senior decision makers from online and traditional advertising.
You can now download the presentations.
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